Shownotes

You’re posting, emailing, showing up—and still not signing clients. Is it time to pivot? Or just push through? In this episode of the Women of Color Sales Show, Dielle Charron breaks down the painfully simple (but wildly effective) three-step process to know if your business strategy is working—and how to fix it if it’s not. If you’re on the edge of giving up, this post will help you get honest, get clear, and get moving.

Step 1: Are You Actually Doing the Full Strategy?

Dielle starts with a gut check: are you truly doing the thing you say you’re doing?

Most entrepreneurs only do about 70% of what worked before. They forget the details that led to their last sale. “You think you’re posting,” Dielle says, “but you haven’t made an Instagram post in months.”

Whether you have your own “success recipe” or you’re inside a business coaching program, ask: am I following the process to the letter?

Step 2: Have You Optimized What You’re Doing?

If you are executing your strategy fully, the next question is: have you optimized it?

This means:

• Doing more: Posting daily instead of 3–5x a week.
• Trying new formats: Swapping talking head videos for green screen content or carousels.
• Analyzing data: Reviewing social trends, sales calls, objections, and what’s getting traction.

Optimization isn’t about guessing—it’s about strategic tweaks based on evidence.

Step 3: Have You Gotten Feedback From a Coach?

Dielle reminds us: you can’t fix what you can’t see. “People will say they’re doing everything, but a coach can spot the one thing you missed,” she shares.

Example? A client said she was doing it all—yet her IG profile didn’t even say she was a coach. Once that got fixed? Clients started rolling in.

Feedback must be specific, consistent, and implemented line-by-line. It’s not enough to hear it. You must apply it—with precision.

Bonus: Are You Willing to Be in the Minutiae?

Dielle wraps with a personal story of fumbling through Facebook ads. She made every mistake possible—but stuck with it. And the result? Her best-performing campaign ever.

Her point? Mastery comes from staying in the details, even when it’s frustrating. Especially when it’s frustrating.

Powerful Takeaway:

You’re not broken—your process might be. Before you pivot, ask: am I doing everything I can? Am I optimizing? Have I gotten feedback? If not, you still have work—and power—left.

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