Show Notes

What if you could hit six-figure launches without burning out or sacrificing your peace? For women of color coaches, hustle culture has been a barrier to sustainable success for far too long. But here’s the truth: you don’t have to grind 24/7 to scale. You can create high-revenue launches while working part-time—just 25 hours a week.

In this post, I’ll break down the exact schedule I used to grow my business to multiple seven figures, and how you can use this trauma-informed, strategy-rich approach to design your own sustainable launch routine.

Why 25 Hours a Week Works

I started building my coaching business while working a 9-5 as a social worker. I hit $300K before ever going full-time. Now, I run a multiple seven-figure business still working only 20-25 hours a week. This schedule isn’t about doing less. It’s about doing what matters.

When you focus on the right tasks—admin, marketing, and client delivery—you reduce overwhelm, prevent burnout, and increase conversions. Here’s the breakdown:

The 25-Hour Week Schedule

Admin: 5 Hours/Week
Use this time for backend systems like onboarding, offboarding, SOPs, and team management. With a VA, you can shift to overseeing operations instead of executing them. Inside the Everything Scaling Mastermind, we teach a course called The Perfect Assistant to help you hire and manage the right support.

Marketing: 5 Hours/Week
Marketing doesn’t have to consume your life. When you have a clear strategy, creating content becomes efficient. That’s why we teach the 30-Minute Launch Plan inside our program. Know what assets you need and when to create them—emails, social posts, webinars, podcasts—and execute with ease.

Client Delivery: 10-15 Hours/Week
Your program’s success drives your sales. Spend time coaching clients and refining your frameworks. Not only does this support your clients, it fuels your marketing with real results and proven concepts. We cover this deeply in our World Class Group Program training.

Implementation Tips

Front-load Your Week
Get your work done before client calls. Reserve Mondays and Tuesdays for admin and marketing so you show up to calls focused and stress-free. This shifts your energy, increases your capacity, and ensures your launches don’t feel chaotic.

Schedule Self-Care Like Work
Block time for yoga, date nights, and friend hangs. Treat your rest like a priority, not an afterthought. When you schedule joy, you create a business that supports your life.

The Takeaway

Six-figure launches and rest can coexist. With the right systems, support, and strategy, you can scale while honoring your peace. Want to see this in action? Listen to the full podcast episode where I unpack my 25-hour launch schedule in detail.

Join The How To Have A Record Breaking Launch In 2025 Workshop Here June 2nd: https://forthe23percent.com/launch-workshop

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